welcome to the blog

If you scroll through the all episodes on a show—at least, some shows—you’ll land on one of their very first episodes: the podcast trailer. Some shows have them, some don’t, but the Moms Who Podcast Show does and you can listen to it here. But, a podcast trailer is very similar to a movie trailer. […]

I know I’m not the only one who was excited when Threads was launched in early 2024 by Meta, but even I couldn’t have predicted how impactful it would be to small businesses, service providers, and yes, podcasters. There was a lot of skepticism at first — for example, many were worried it would gain […]

If there’s one hill I’ll stand on forever, it’s that you should batch-record your podcast episodes—especially when you have 2346327 other things going on (like running your business, raising kids, or heading into the holidays).  Batch recording is when you sit down and record multiple episodes in one “session” or sit-down. You’re not recording the […]

Did you know you don’t need social media to grow your podcast and reach new listeners? It’s true. Podcasting may have a social side, but you don’t have to build a new social media presence to market (and monetize) your show. But how do you grow your podcast without using social media? Easy — podcast […]

One of the strategies that I provide to my clients and my students (and one that I’ve followed both times I launched my podcasts) is launching with three episodes live and ready for listening.  Most people already do this, but there are a lot of people who don’t and that’s fine — but there’s a […]

It’s the million-dollar question: how do you make money with your podcast? While I’ve mentioned the strategy behind growing and launching a podcast, I don’t think I’ve explicitly shared how to monetize your podcast as a business owner — so let’s fix that. The way you monetize your podcast is going to depend on your […]

This is always a hot topic for my community and clients. I’m asked weekly, “Do you need a separate Instagram for your Podcast?” As usual, there are pros and cons — but I also have a lot of personal thoughts and experiences with this one, so I’ll share that (because the more info you have […]

Facebook and Instagram are some of my favorite social media platforms for marketing my business and podcast, but I admit I wasn’t sold on paying to verify my account. It wasn’t until I was dealing with a hacked IG account that I changed my mind and really considered whether or not I should get Meta […]

If you’re considering launching your podcast, one of the first questions you might have is, “What should my first episode be?” Many first–time podcasters struggle with the first episode, so don’t stress it too much—you’re not alone! But what should your first podcast episode be about? Your first episode should be about building a connection […]

When it comes to episode ideas for your podcast, sometimes it feels like the easiest thing in the world – but other times, it can be really hard. Whatever the reason, I wanted to make planning your podcast easy all 24/7, which is why I’m sharing how to get one year of podcast episode ideas! […]

There are so many email providers out there that it can be hard to pick the one that’s going to serve you best. And, in all honesty, it took me a while to find the one that worked best for my podcast and me. I was stuck between two highly recommended platforms, Flodesk and ConvertKit. […]

There’s something that isn’t talked about a lot in podcasting that I want to bring attention to: repurposing your podcast content for other platforms. In fact, there are quite a few ways to repurpose your podcast episodes across multiple platforms. Technically, repurposing your podcast episode is as limited as your creativity. I’ve seen so much […]